Privacy Policy

We are committed to safeguarding your privacy and protecting your information. This Privacy Policy (“Policy”) describes how your personal data is treated by us on this website. Our responsibility is to take care of your personal data and use it for the purposes described here.

1. Basic concepts: what do I need to know to understand this Policy?

To make this Policy clearer, some expressions, in the singular or plural, will have the following meaning:

  • Privacy Policy or Policy: this is this Privacy Policy.
  • Personal Data or Data: is data relating to a natural person, which is capable of identifying them or making them identifiable, in a given context. For example: name, CPF, ID, address, cell phone, email.
  • Treatment: the uses we make of personal data, including, without limitation: collection, storage, consultation, sharing, classification, reproduction, processing and evaluation.
  • Data Holder or Holder: is the person to whom the personal data refers. In the context of this Policy, you may be a customer or website visitor.
  • Website: this is the website of this e-commerce and all other domains managed by us.
  • Products or Services: are the products or services we offer.

2. For what purposes do we use your Personal Data?

The types of Personal Data and how we use it depend on how you interact with us and why. If you are a visitor to our Site or one of our customers, for example, we will use different types of Personal Data. Below we list the main purposes for using Personal Data in the context of our activities:

2.1 Customer

If you are a potential or actual customer, the following data about you may be collected, as applicable:

  • Origin - Data you provide to us for registration on the website
  • Collected data - Name, CPF, ID, email, telephone, date of birth, address and gender.
  • Goal - Registration on the Website: when you fill out the registration form available on our Website, we will use your data to register you in our environment. Store Recommendation: We will also use the name and email of referred people if you choose to recommend our store to someone.
  • Origin - Payment of purchase and issuance of invoice
  • Collected data - Full name, email, telephone number, CPF and bank details, depending on the payment method chosen.
  • Goal - We will use this data to pay for your purchase on our Sites and issue invoices.
  • Origin - Product Delivery
  • Collected data - Full name, email, telephone and address.
  • Goal - We will use this data to send, to the registered address, the Product(s) purchased on the Website, when you choose this delivery option.
  • Origin - Request for exchange, cancellation or return
  • Collected data - Full name, email, telephone, CPF, address, order number.
  • Goal - If you request the exchange or return of a Product, we will use this data to process your exchange or return.
  • Origin - Service
  • Collected data - Full name, email, telephone, subject and message.
  • Goal - If you contact us through the appropriate channels, we will use the data indicated below to assist you.

2.2 Website Visitor

If you are not yet a customer, but simply access our Site, the following data about you may be collected, as applicable:

  • Origin - Sending promotional messages
  • Collected data - Registration and contact data: name and email address.
  • Goal - We will use your Personal Data to send newsletters or other types of communications about our Products or Services.
  • Origin - Website navigation
  • Collected data - Navigation data: data collected through cookies and unique identifiers, including IP, date and time of access, approximate geographic location, browser type, duration of visit, pages visited.
    Data about the access device: model, manufacturer, operating system, telephone operator, type of browser, connection speed.
  • Goal - Access registration: we have a legal duty to store some of your information (such as your IP, date and time of access) to eventually provide it to authorities. Cookies: activate essential functionalities, generate statistical information to improve the Site and offer personalized advertising.

3. What are your rights as a Personal Data Holder?

The General Personal Data Protection Law (“LGPD”) guarantees you a series of rights related to your Personal Data. We are committed to fulfilling these rights and below we explain what they are and how you can exercise them:

Origin
Obtaining information about the use of Personal Data
(confirmation, access and sharing)

Collected data
You can request confirmation from us about the use of your Personal Data, information about how we use it, with whom it is shared and copies of the records we have about you.

Origin
Correction

Collected data
You may request the correction of incomplete, inaccurate or outdated Personal Data.

Origin
Anonymization, blocking or deletion

Collected data
When there is any non-compliance with applicable law, you can request us: (I) the anonymization of your Personal Data, so that it can no longer be related to you and, therefore, ceases to be Personal Data; (II) the blocking of your Personal Data, temporarily suspending the possibility of us Processing it for certain purposes; and (III) the deletion of your Personal Data, in which case we must delete them without the possibility of reversal.

Origin
Portability

Collected data
You may request the provision of your Personal Data in a structured and interoperable format for its transfer to a third party, provided that such transfer does not violate our commercial and business secrets.

Origin
Information about the possibility of not consenting

Collected data
You have the right to receive clear and complete information about the possibility and consequences of not providing consent for the use of your Personal Data. Whenever we ask for your consent, you are free to deny it – in these cases, it is possible that some Services cannot be provided.

Origin
Revocation of consent

Collected data
If you have consented to any purpose of Processing your Personal Data, you can always choose to revoke your consent. However, this will not affect the legality of any Processing carried out prior to revocation. If you withdraw your consent, we may be unable to provide you with certain Services or Products, but we will notify you when this happens.

Origin
Opposition

Collected data
The law authorizes the Processing of Personal Data even without your consent. In these situations, we will only process your Personal Data if we have legitimate reasons to do so. If you do not agree with any purpose of Processing your Personal Data, you may object, requesting interruption.

Origin
Review of automated decisions

Collected data
You can request a review of decisions made based on solely automated Processing carried out by us, when applicable, as long as our commercial or business secrets are respected.

For your security and to prevent fraud, when you submit a request to exercise your rights, we may request some additional information to prove your identity. We do this to guarantee everyone's security and privacy, aiming to avoid disclosing Personal Data to unauthorized people.

In some cases, we may have legitimate reasons for failing to respond to a rights request. These situations include, for example, cases in which the disclosure of specific information could violate business secrets, as well as cases in which requests for anonymization, blocking or deletion of Data cannot be met due to the existence of an obligation to retain the Data, whether to comply with legal or regulatory obligations or to enable the defense of our rights or those of third parties, including in disputes of any nature.

Furthermore, some requests may not be responded to immediately, but we are committed to responding to all requests within a reasonable period of time and always in compliance with applicable legislation.

4. Who do we share your Personal Data with?

We may work with third parties, whether partners or suppliers, to provide Products and Services. This way, we may share your Personal Data with other companies. In these cases, we seek to protect your privacy by sharing whenever possible with partners with an adequate level of protection. Below we describe the main types of purposes or partners with whom we share Personal Data:

I. Suppliers: We use suppliers to make our Products and Services available, such as, for example, cloud hosting and storage service providers, advertising agencies, law firms, consultancies, among others. We always seek to carry out an assessment of the level of compliance of our suppliers and establish contractual obligations to protect Personal Data and information security.

II. Public authorities: We may share your Personal Data with public authorities to comply with a legal or regulatory obligation. For example, Procon may require us to share certain Personal Data to resolve consumer demands. If we understand that a certain order is abusive, we will always seek to privilege your privacy to the extent that is legally possible.

III. Rights Protection: We reserve the right to share any Personal Data that we believe is necessary to comply with a legal or regulatory obligation, enforce our contracts, or protect our rights or the rights of our employees and customers.

5. Is your Personal Data transferred to other countries?

Some of our suppliers may have their servers located outside of Brazil, so we may transfer your Personal Data to other countries. These transfers only involve companies and suppliers that demonstrate compliance with applicable data protection laws and maintain a level of compliance similar to or more stringent than that provided for in applicable Brazilian legislation.

6. Cookies: what are they and how do we use them?

Cookies are small text files stored on your browser or device. Cookies allow us to recognize your preferences to adapt our Sites to your specific needs. Some information is therefore saved in these text files so that when you visit our Sites again later, your browser is recognized and the Site is configured according to your same preferences as before.

Cookies usually have an expiration date. For example, some cookies are automatically deleted when the browser is closed (so-called session cookies), while others may be stored for longer on the device until they are manually deleted (so-called persistent cookies).

In general, we may use the following types of cookies:

  • Strictly necessary cookies: for our Sites to function correctly, authenticating logins, for example, so that it is not possible to refuse these cookies if you intend to continue accessing our Sites.
  • analysis cookies: to improve the content of the Sites, providing information about how the pages are being used and how many times they have been visited, allowing you to improve your user experience.
  • Functionality cookies: to record previously provided information, such as your login information, in order to improve your browsing experience.
  • Marketing cookies: so that we can target advertising to you according to your interests and preferences, ensuring that you do not see repeated advertisements and get more out of our offers.

If you wish to refuse the installation of these cookies on your device and/or choose to remove cookies, you can do so through your browser settings. For further explanations on how to configure the use of cookies in your browser, check the website of the developer of the browser you are using, such as:

It is important to clarify that we are not responsible for the use of cookies by third parties. Cookies placed by third parties may eventually continue to monitor your online activities, and it is recommended that you regularly manage the cookies installed in your browser.

7. How long will your Personal Data be stored?

Personal Data is stored for as long as necessary to fulfill the purposes for which it was collected, unless there is any other reason for its maintenance, such as compliance with any legal, regulatory, contractual obligations, among others, as long as based on a legal basis, guaranteeing the Data Holder’s right to request the deletion of their information.

8. How do we protect your Personal Data?

To protect your Personal Data, we adopt security practices appropriate to our activities.

We work to protect your privacy and Personal Data, but unfortunately we cannot guarantee complete security. Unauthorized third party entry or use of your account, hardware or software failures not under our control, and other external factors may compromise the security of your Personal Data. Therefore, your actions are essential for maintaining a safe environment for everyone. You can help us by adopting good security practices regarding your account and Data (such as not sharing your password with third parties).

If you identify or become aware of something that compromises the security of your data, please contact us through the contact channels in this Policy.

9. How can you talk about privacy with us?

If you want to exercise any right or understand that your Personal Data has been used in a way that is incompatible with this Policy, or if you have any questions, comments or suggestions related to this Policy, please contact us through the “tab” Contact Us” on our Website.

10. Changes to the Privacy Policy

As we are always seeking to improve our Products and Services, this Privacy Policy may be updated. Therefore, we recommend that you periodically visit this page so that you are aware of the changes made. If substantial changes are made to the content of this Policy, you will be informed specifically and prominently.